At Contractor 20/20 - Plumbing, Marketing and Advertising, HVAC Marketing and Advertising &
Electric Marketing and Advertising is our Specialty. Contractor 20/20 serves over 100 independent
contractors in 40 states with complete direct mail. TV and radio advertising agency services and
consumer research services. We have developed, researched and tested the "most successful"
marketing techniques. We are the largest advertising agency serving independent contractors
in the nation. If you wish to maximize your sales to prior customers and new customers - if you want to learn how other contractors
hav achieved 15-20% net profit, give us a call at (607) 770-8933, ext. 80 and request a referral list.
Chaves Plumbing & Heating, Inc.
Dear Mike:
I wanted to take a moment to let you know how pleased I am with MultiMedia, and your
efforts to keep us on the critical path.
Dealing with the many demands in my service business, I have grossly neglected
marketing right from day one. While the competition multiplied and gained a very
high level of sophistication, I was asleep at the wheel.
Initially I was overwhelmed with all the information on marketing. I knew I had to do
something, but was indecisive. Your command of marketing data, and economics served as
a beacon helping prompt the first step (market survey research).
I can't tell you how blown away I was to find the huge opportunity we were sitting on.
Instead of feeling intimidated by the competition, I now feel like I can beat them at their
own game. (Knowledge is power!) I now know a market survey is the critical first step
for anyone willing to commit hard earned cash to advertising.
My staff and I were equally impressed with the super deal we got for radio ad time.
A twelve month rate with option to change or cancel with two weeks notice, we were joking
that you must have blackmailed WADK. I'm paying half of what my local competition paid!
We were very pleased as well with the results of our first ever direct mail campaign (last year),
this investment has returned to us many times over. As our traditional swing season
approaches, we are preparing another mailing.
Our radio spots have now been on air for two weeks, our service work has gone from slack
to steady. Although it's too early to tell, I'm very excited about the impract our ads will have.
We are looking forward to getting our cable ads on air, and our first year with a
real marketing program.
Please feel free to refer me to anyone still sitting on the fence.
Sincerely,
Joseph A. Chaves
Sincerely,
William J. Loiko
President





I am proud to be associated with the largest and most respected contractor groups in the nation as a
PHCC/QSC
(Quality Service Contractors Industry Partner) and as a Service Roundtable Consult Partner.
A Final personal note.. The marketing industry has a long dark history
of disreputable operators. If you have been in business for a time, no doubt you have your own story to tell.
That is why I urge you to check our referrals … see for yourself how our counsel has been a blessing to
contractors from Coast to Coast. If you do, you will learn how
faithful to our clients' interests we are, so different from too many clients' past experiences.
Click Here to E-Mail Mike