Electrician SEO Services + Free Website for Life* (As Long As You Want to Keep It)

Being found in search engines with keywords like “local electrician,” “electrical repairs,” and “licensed electrician” is critical to any electrical business. More presence in the map pack or top three search results means more important leads for your business. If you don’t see your business there, it’s time to optimize your website and local digital properties for search engines. You need proper electrician SEO optimization to get results.

Electrician SEO

What is Electrician SEO?

Electrician SEO is the process of optimizing your electrical business’s online presence to increase its visibility in search engine results. This involves targeting specific keywords related to your industry, creating high-quality content, and improving your website’s technical aspects.

Q: What does Electrician SEO do for your electrical business?

A: Electrician SEO helps improve your website’s ranking on search engine results pages (SERPs) so that potential customers can find your business more easily. A higher ranking means more leads and potential customers for your business.

Did you know that 93% of online experiences begin with a search engine? That’s why it’s essential to invest in Electrician SEO for your business.

Check Out Our Case Studies

+99.8% Organic New User Increased
+52% Organic Lead Increased
+98.4% Organic Session Increased

Why Choose Us?

Experience: Our founder and CEO, Mike, has been working with home service clients since 1996, accumulating over 25 years of experience in the industry. His deep understanding of the unique needs and challenges faced by electrical businesses has allowed him to develop tailored strategies that deliver results. Our team at Contractor 20/20 leverages this extensive experience to provide you with the most effective Electrician SEO solutions, ensuring your business stays ahead of the competition.

Dedication to Results and Passion: At Contractor 20/20, we are driven by our dedication to delivering results for your electrical business. Our passion for seeing our clients succeed pushes us to go the extra mile in creating and executing effective SEO strategies. We stay up-to-date with the latest industry trends and best practices to ensure that your business gets the attention it deserves in search engine results.

Transparency: We believe in maintaining open communication and complete transparency with our clients. From the beginning of our partnership, we’ll keep you informed about the progress of your SEO campaign and the results it’s generating. We want you to feel confident in your investment, knowing that your marketing dollars are being spent effectively and efficiently.

Family-Owned Business: As a family-owned business, we understand the importance of building strong, long-lasting relationships with our clients. We treat your business as if it were our own, taking the time to understand your unique needs and goals. By fostering these connections, we can deliver personalized solutions that drive success for your electrical business.

Comprehensive Marketing Solutions: In addition to SEO, Contractor 20/20 offers a full suite of marketing services to meet the diverse needs of electrical businesses. Our comprehensive solutions include direct mail campaigns, social media marketing, and more. By providing a one-stop-shop for all your marketing needs, we help streamline your efforts and maximize the return on your investment.

We offer Free Stunning Websites for Our Clients To Start SEO

We offer a free website to all our clients who sign up with us for SEO because developing a website can be a huge investment for most electrical businesses, especially new ones. This removes the financial barrier for business owners.

Unlike other companies that offer free websites, you can take your site anywhere if you wish to cancel with Contractor 20/20. Most other companies use proprietary systems that only work on their platform, leaving you stuck if their SEO isn’t working for your business.

We provide a free website that’s yours to keep, allowing you to host and run your business anywhere without any hiccups.

Electrical Website Design

Local Search Ranking Factors of 2023 Which Apply to Your Electrical Business As well

There are 3 main local search ranking factors:

  1. Proximity
  2. Prominence
  3. Relevance

These factors are distributed across several areas of your business, listed below:

2023 Electrical Industry Local Search Ranking Signals:

Local Pack/Maps Ranking Factors:

  • Google Business Profile: 32%
  • On-page SEO: 19%
  • Online Reviews: 16%
  • Backlink: 11%
  • Behavioral: 8%
  • Citation: 7%
  • Personalization: 6%

Organic Local Ranking Factors:

  • On-page SEO: 36%
  • Backlink: 26
  • Behavioral: 9%
  • Google Business Profile: 9%
  • Personalization: 7%
  • Citation: 7%
  • Reviews: 6%

The Detailed Guide to Electrician SEO

Now that you know the local search ranking factors, let’s dive into the guide to Electrician SEO.

1st Step – Website+Digital Presence Audit: Begin by conducting a thorough audit of your existing website’s SEO, analyzing factors such as site structure, content quality, and metadata. Evaluate your Google Business Profile to ensure all information is accurate and up-to-date, and check for NAP (Name, Address, Phone) consistency across all online citations. This audit will provide valuable insights into areas that need improvement and set the foundation for your Electrician SEO strategy.

2nd Step – Google Business Profile Optimization: Enhance your Google Business Profile by ensuring that your NAP information is correct and consistent across all platforms. Add relevant services to your profile to help potential customers understand the full scope of your offerings. Create engaging GMB/GBP posts to showcase your latest projects, promotions, and announcements. Write a compelling business description that highlights your unique selling points and differentiates you from competitors.

3rd Step – Keyword Research: Keyword research is essential for any successful Electrician SEO campaign. Start by identifying the best electrician keywords that potential customers might use when searching for your services. Some examples include:

  • local electrician
  • electrical repair
  • licensed electrician
  • emergency electrician
  • residential electrician
  • commercial electrician
  • electrical panel upgrade
  • electrical wiring
  • electrician near me
  • electrical contractor
  • electrical services
  • electrical installation
  • electrical troubleshooting
  • electrical safety inspection
  • electrical maintenance
  • electrician services
  • home electrical repair
  • rewiring services
  • lighting installation
  • electrical outlet installation
  • fuse box replacement
  • circuit breaker repair
  • electrical system upgrade
  • generator installation
  • electrical code compliance
  • surge protection
  • electric vehicle charger installation
  • outdoor lighting
  • ceiling fan installation
  • electrical inspection
  • smoke detector installation
  • home automation
  • electrical switch installation
  • energy-efficient lighting
  • solar panel installation
  • LED lighting
  • GFCI outlet installation
  • dimmer switch installation
  • landscape lighting
  • recessed lighting
  • security lighting
  • pool and spa wiring
  • electrical remodeling
  • data and communication wiring
  • standby generator service
  • appliance installation
  • electrical upgrades
  • lighting design
  • electrician estimates
  • electrical consultations

Implement and plan these keywords in your website to improve your visibility on search engine results pages (SERPs).

4th Step – Develop the Website: A well-designed website is crucial for converting visitors into customers. Create a mobile-friendly, visually stunning website that is both fast and user-friendly. Prioritize easy navigation, clear calls-to-action, and a responsive design to ensure a seamless user experience across all devices.

5th Step – Content Optimization/Marketing: High-quality content is essential for effective Electrician SEO. Create informative, engaging, and shareable content that showcases your expertise and offers value to your audience. Optimize your content with the target keywords and follow best practices for on-page SEO. Additionally, use content marketing to share your expertise and establish your brand as an industry leader.

6th Step – Technical SEO/On-page SEO: Address essential technical SEO elements, including title tags, meta descriptions, header tags, schema markup, crawlability, and accessibility. Optimize your on-page SEO to improve your website’s overall performance and search engine ranking. Remember to consider the ranking signal contributions to local pack/maps and local search when optimizing these elements.

7th Step – Start the Review Generation: Online reviews play a significant role in local search and customer decision making. Encourage your satisfied clients to leave reviews on platforms like Google, Yelp, and Facebook. Respond to both positive and negative reviews professionally and promptly, showing your commitment to excellent customer service. Remember that reviews contribute to your ranking signals in local pack/maps and local search, making them an essential part of your Electrician SEO strategy.

8th Step – Digital Presence Management AKA Citations: Build and manage citations in popular online directories such as Bing Places, Yelp, and Yellow Pages. Ensure that your NAP information is accurate and consistent across all platforms, as this consistency helps improve your local search rankings.

9th Step – Start Backlink Building: Backlinks are a crucial component of your Electrician SEO strategy. Reach out to reputable websites, industry influencers, and local businesses for guest posting and collaboration opportunities. Create high-quality, shareable content that other websites will naturally want to link to. Remember that backlinks contribute to your ranking signals in local pack/maps and local search, making them an essential factor in your overall SEO efforts.

10th Step – Tracking & Reporting: Regularly monitor and analyze the performance of your Electrician SEO campaign. Track important metrics such as organic traffic, keyword rankings, and conversion rates. Generate reports that provide actionable insights to help you refine your strategy and make data-driven decisions for continuous improvement. Understanding the importance of tracking and reporting is essential for electrical businesses looking to grow and maintain a strong online presence.

These steps serve as a starting point for a successful Local SEO campaign. Some of these tasks, such as content marketing, backlink building, content optimization, and review generation, are ongoing processes that require consistent effort and attention to maintain and improve your search engine rankings.

Keep in mind that some of these steps are ongoing processes, such as content marketing, backlink building, content optimization, and review generation.

Cities We Serve (We Serve the Entire Country)

  • Sacramento, CA
  • Long Beach, CA
  • Kansas City, MO
  • Mesa, AZ
  • Virginia Beach, VA
  • Atlanta, GA
  • Colorado Springs, CO
  • Omaha, NE
  • Raleigh, NC
  • Miami, FL
  • Cleveland, OH
  • Tulsa, OK
  • Oakland, CA
  • Minneapolis, MN
  • Wichita, KS
  • Honolulu, HI
  • Arlington, TX
  • Bakersfield, CA
  • New Orleans, LA
  • Anaheim, CA
  • Tampa, FL
  • Aurora, CO
  • Santa Ana, CA
  • Saint Louis, MO
  • Pittsburgh, PA
  • Corpus Christi, TX
  • Riverside, CA
  • Cincinnati, OH
  • Lexington, KY
  • Anchorage, AK
  • Stockton, CA
  • Toledo, OH
  • Saint Paul, MN
  • Newark, NJ
  • Greensboro, NC
  • Buffalo, NY
  • Plano, TX
  • Lincoln, NE
  • Henderson, NV
  • Fort Wayne, IN
  • Jersey City, NJ
  • Saint Petersburg, FL
  • Chula Vista, CA
  • Louisville, KY
  • Norfolk, VA
  • Orlando, FL
  • Chandler, AZ
  • Laredo, TX
  • Madison, WI
  • Winston-Salem, NC
  • Lubbock, TX
  • Baton Rouge, LA
  • Durham, NC
  • Garland, TX
  • Glendale, AZ
  • Lexington, KY
  • Reno, NV
  • Hialeah, FL
  • Paradise, NV
  • Chesapeake, VA
  • Scottsdale, AZ
  • North Las Vegas, NV
  • Irving, TX
  • Fremont, CA
  • Birmingham, AL
  • Rochester, NY

Want to Get a Free SEO Audit Done by Real SEO Professionals? Let’s Talk

Start by reviewing your current SEO health for your electrical business. Then, decide which direction you want to take. Contact Mike or Emily at (607) 770-8933.