Plumbing SEO Services + Free Website for Life* (As Long As You Want to Keep It)

Being found in search engines for plumbing services, leak detection, and drain cleaning is critical to any plumbing business. More presence in the map pack or top three search results means more important leads for your business. If you don’t see your business in there, that means you need to do search engine optimization for your business’s website and local digital properties. You need proper plumbing SEO optimization done to get results.

Plumbing Ranking

What is Plumbing SEO?

Plumbing SEO is the process of optimizing your plumbing business’s website and digital presence to increase its visibility in search engines for keywords related to plumbing services. By implementing a tailored strategy, your plumbing business can appear higher in search results, leading to increased organic traffic, more leads, and ultimately, more customers.

Q: What does Plumbing SEO do to your plumbing business?

A: Plumbing SEO increases your business’s visibility in search results, attracting more potential customers and generating more leads. This directly translates to increased revenue and growth for your plumbing business.

Q: What percentage of plumbing businesses use SEO?

A: Although exact numbers are not available, it is estimated that a significant percentage of plumbing businesses invest in SEO to stay competitive in the digital age. According to UpCity, 44% of businesses currently have an SEO strategy in place.

Check Out Our Case Studies

+99.8% Organic New User Increased
+52% Organic Lead Increased
+98.4% Organic Session Increased

Why Choose Us?

Experience: Mike, the CEO of Contractor 20/20, has been working with home service clients since 1996, bringing more than two decades of industry experience to the table. His extensive knowledge and understanding of the unique challenges and opportunities in the home service sector enable him to devise effective SEO strategies that deliver results specifically tailored to the needs of each client.

Dedicated to Results and Passionate: At Contractor 20/20, we are dedicated to achieving tangible results for our clients. Our passion for helping businesses thrive is evident in the attention to detail and tailored strategies we employ to ensure your online presence is optimized to its fullest potential. We believe in the value of strong, long-lasting relationships with our clients and will work tirelessly to ensure their success.

Transparent: Our team at Contractor 20/20 believes in complete transparency throughout the SEO process. We keep our clients informed about the progress of their campaigns, sharing insights, results, and data-driven analysis to ensure they have a clear understanding of the strategies we’re implementing and how they are contributing to their online success.

Family-Owned: As a family-owned business, we understand the importance of trust and reliability when it comes to working with other businesses. Our commitment to our clients goes beyond just delivering excellent SEO services; we also focus on building and maintaining strong relationships, providing personalized attention, and ensuring that our clients feel valued and respected.

Not Just SEO: Contractor 20/20 is more than just an SEO company. We provide a complete marketing solution for home service industry clients, including direct mail, social media, and other digital marketing services. Our comprehensive approach ensures that your business’s online presence is fully optimized, helping you reach your target audience and increase your leads, conversions, and overall success.

We offer Free Stunning Websites for Our Clients To Start SEO

Plumbing SEO Website

We offer free websites to all our clients who sign up for SEO. We understand that developing a website can be a significant investment, especially for new plumbing businesses. Unlike other companies that offer free websites, Contractor 20/20 allows you to take your site anywhere if you wish to cancel our services. We do not use proprietary systems, so you are not locked into hosting your website with us. This means you can continue running your business without interruptions.

Local Search Ranking Factors of 2024 Which Apply to Your Plumbing Business As well

There are three main local search ranking factors for your plumbing business: proximity, prominence, and relevance. These factors are distributed across several areas of your business, as listed below.

Here are the 2024 plumbing local search ranking signals:

Local Pack/Maps Ranking Factors:

  • Google Business Profile: 32%
  • On-page SEO: 19%
  • Online Reviews: 16%
  • Backlink: 11%
  • Behavioral: 8%
  • Citation: 7%
  • Personalization: 6%

Organic Local Ranking Factors:

  • On-page SEO: 36%
  • Backlink: 26%
  • Behavioral: 9%
  • Google Business Profile: 9%
  • Personalization: 7%
  • Citation: 7%
  • Reviews: 6%

Here is the Detailed Guide to Plumbing SEO

Now that you know the local search ranking factors, let’s start the guide to Plumbing SEO.

1st Step – Website+Digital Presence Audit: A thorough website and digital presence audit is crucial to identify any existing issues that might be hindering your plumbing business’s online performance. This includes assessing your website’s SEO, Google Business Profile, and the consistency of your NAP (Name, Address, Phone number) information across various citation sources. Identifying and rectifying these issues will lay a strong foundation for your plumbing SEO campaign.

2nd Step – Google Business Profile Optimization: Optimizing your Google Business Profile is essential to improve your plumbing business’s visibility on Google Maps and local search results. Ensure that your NAP information is accurate and consistent across your profile, and add relevant services, business descriptions, and regular GMB/GBP posts to engage with potential customers.

3rd Step – Keyword Research: Identifying and targeting the right keywords is crucial for driving relevant traffic to your plumbing website.

Here are 50 top plumbing keywords to consider:

  • emergency plumber
  • plumbing services
  • plumber near me
  • local plumber
  • plumbing repair
  • Water heater
  • commercial plumber
  • residential plumber
  • drain cleaning
  • water heater repair
  • plumbing installation
  • sewer repair
  • plumbing contractor
  • plumbing company
  • pipe repair
  • leak detection
  • faucet repair
  • toilet repair
  • water line repair
  • plumbing maintenance
  • 24-hour plumber
  • plumbing quotes
  • gas line installation
  • repiping services
  • bathroom plumbing
  • kitchen plumbing
  • garbage disposal repair
  • backflow prevention
  • sump pump installation
  • plumbing inspection
  • water softener installation
  • water filtration systems
  • septic tank services
  • hydro jetting services
  • video pipe inspection
  • sewer line replacement
  • plumbing remodel
  • water pressure issues
  • emergency shut-off valve
  • plumbing fixtures
  • pipe freezing services
  • trenchless sewer repair
  • water leak repair
  • burst pipe repair
  • slab leak repair
  • tankless water heater installation
  • boiler repair and installation
  • plumbing estimates
  • sewer line cleaning
  • gas leak detection
  • radiant heating systems

Incorporate these keywords into your website’s content and meta tags to improve your search engine visibility.

4th Step – Develop the Website: A mobile-friendly, visually stunning, and fast-loading website is essential for attracting and retaining customers. Ensure that your plumbing website is designed with user experience in mind, making it easy for visitors to navigate and find the information they need. Additionally, focus on creating a conversion-friendly layout that encourages users to take action, such as requesting a quote or booking a service.

5th Step – Content Optimization/Marketing: High-quality, informative content is crucial for attracting and retaining customers and improving your plumbing website’s search engine rankings. Regularly update your website with fresh, engaging content that addresses the needs and concerns of your target audience. Utilize content marketing strategies to promote your plumbing services through blog posts, articles, and social media updates.

6th Step – Technical SEO/On-page SEO: Optimizing your website’s technical and on-page elements is essential for improving your search engine rankings. This includes optimizing title tags, meta descriptions, header tags, and schema markup, as well as ensuring that your website is crawlable and accessible by search engines. These optimizations will contribute to your overall local pack/maps and local search rankings.

7th Step – Start the Review Generation: Online reviews play a significant role in local search rankings, with potential customers often relying on them to make decisions. Encourage your satisfied clients to leave reviews on platforms such as Google, Yelp, and Facebook to boost your plumbing business’s credibility and online reputation. Remember, positive reviews contribute to your local pack/maps and local search rankings.

8th Step – Digital Presence Management AKA Citations: Building and maintaining citations on platforms such as Bing Places, Yelp, and Yellow Pages is crucial for improving your plumbing business’s local search visibility. Ensure that your NAP information is consistent and accurate across all citation sources to avoid confusing potential customers and search engines.

9th Step – Start Backlink Building: High-quality backlinks from relevant and authoritative websites are a critical component of local search rankings. Develop a backlink building strategy that focuses on earning links from reputable industry-specific websites, local business directories, and community organizations. Backlinks contribute significantly to your local pack/maps and local search rankings.

10th Step – Tracking & Reporting: Monitoring and analyzing your plumbing business’s online performance is essential for making data-driven decisions and optimizing your SEO campaign. Utilize tracking tools such as Google Analytics and Search Console to measure your website’s traffic, keyword rankings, and conversion rates. Regular reporting will help you identify areas for improvement and make necessary adjustments to your plumbing SEO strategy.

These steps serve as a starting point for a successful local SEO campaign for your plumbing business. Keep in mind that some of these steps, such as content marketing, backlink building, content optimization, and review generation, are ongoing processes that require continuous effort and investment. By following this comprehensive guide, you will enhance your plumbing business’s online visibility and drive valuable leads.

Cities We Serve (We Serve the Entire Country)

  • Sacramento, CA
  • Long Beach, CA
  • Kansas City, MO
  • Mesa, AZ
  • Virginia Beach, VA
  • Atlanta, GA
  • Colorado Springs, CO
  • Omaha, NE
  • Raleigh, NC
  • Miami, FL
  • Cleveland, OH
  • Tulsa, OK
  • Oakland, CA
  • Minneapolis, MN
  • Wichita, KS
  • Honolulu, HI
  • Arlington, TX
  • Bakersfield, CA
  • New Orleans, LA
  • Anaheim, CA
  • Tampa, FL
  • Aurora, CO
  • Santa Ana, CA
  • Saint Louis, MO
  • Pittsburgh, PA
  • Corpus Christi, TX
  • Riverside, CA
  • Cincinnati, OH
  • Lexington, KY
  • Anchorage, AK
  • Stockton, CA
  • Toledo, OH
  • Saint Paul, MN
  • Newark, NJ
  • Greensboro, NC
  • Buffalo, NY
  • Plano, TX
  • Lincoln, NE
  • Henderson, NV
  • Fort Wayne, IN
  • Jersey City, NJ
  • Saint Petersburg, FL
  • Chula Vista, CA
  • Louisville, KY
  • Norfolk, VA
  • Orlando, FL
  • Chandler, AZ
  • Laredo, TX
  • Madison, WI
  • Winston-Salem, NC
  • Lubbock, TX
  • Baton Rouge, LA
  • Durham, NC
  • Garland, TX
  • Glendale, AZ
  • Lexington, KY
  • Reno, NV
  • Hialeah, FL
  • Paradise, NV
  • Chesapeake, VA
  • Scottsdale, AZ
  • North Las Vegas, NV
  • Irving, TX
  • Fremont, CA
  • Birmingham, AL
  • Rochester, NY

Want to Get a Free SEO Audit Done by Real SEO Professionals? Let’s Talk

Let’s start by reviewing the current SEO health of your plumbing business. Then, you can decide the best course of action for your company. Contact Mike or Emily at (607) 770-8933 to get started on optimizing your plumbing business’s online presence.